August 28, 2026 · Pricing

How much to charge for a cat groom (and why dog prices don’t transfer)

Most groomers who take cats work out how much to charge for a cat groom by looking at their small-dog price and knocking a few dollars off. A cat is smaller than a shih tzu, the thinking goes, and it doesn’t need a haircut, so $45 sounds about right. Then the cat comes in, the ninety minutes you didn’t plan for disappear, you finish with a scratch down your forearm, and the best-paid hour of the day belongs to the dog you couldn’t fit in behind it.

Cats are not small dogs, and they should not sit at the bottom of your price list. Priced properly, a cat is one of the strongest slots on your sheet: short, self-contained, and almost nobody in your town is competing for it.

Why a cat costs more per minute than a dog the same size

Put the clock and the risk on the parts that never make it onto a laminated sheet:

If your cat price is your small-dog price minus $10, you’re charging a discount for the job with less margin for error, no overlap, and the higher chance of ending your week early. Cats price up from your dog rate, not down.

What to charge, worked off your own hourly rate

Do this the same way you’d do any honest pricing exercise. Say your full dog groom runs $85 for ninety minutes hands-on — that’s a shop rate of about $57 an hour. Because a cat gives you no overlap and no second chances, price cat work at roughly 1.25× that rate, call it $70 an hour, and build the menu from time:

The ranges move with your market; the method doesn’t. Estimated minutes ÷ 60 × your cat rate, rounded up to something clean. A 100-minute maine coon comb-out at $70 an hour is $116.67, so you charge $120 — not $70 because it “feels steep for a cat.”

Four line items cats genuinely earn

Keep the base clean and name the variable work, so the easy tabby and the pelted persian aren’t paying the same number:

Scripts that hold the price on the phone

The objection is almost always the same one, and it has a good answer:

“For Milo it’s $120 — he’s a longhair, so most of that hour and a half is the dry and the comb-out. He’s the only cat I take that morning and there are no dogs in the building while he’s here. If he tells me he’s had enough before we finish, I stop, and you’d pay $75 for the time we used.”

When someone compares you to the $50 place across town:

“That’s a fair price for a quick bath. Mine’s $120 because Milo goes home dried to the skin and combed out — which is what stops him pelting again by November. The cheap groom that ends damp is the one that turns into a $180 shave-down in the spring.”

And at booking, before the carrier is ever in your car or your lobby, get the coat and the temperament described honestly on your intake form. “A bit fluffy” and “solid pelt over both hips” arrive in exactly the same carrier.

The scheduling rule that makes cats worth it

One cat a day, first thing, before a single dog has been in the building. A cat in your 11am slot doesn’t cost you ninety minutes — it costs you the overlap for the whole middle of your day, and it costs the cat a calm room that already smells of eight dogs. At the front of the morning there’s nothing to displace and nothing to hear.

Do that, price off the clock, and cats stop being the favor you do for a regular. One cat, one client, one payment, ninety quiet minutes at $70 an hour — and a service most groomers within twenty miles of you have quietly stopped offering. Say so on your listing. It books itself.

Your shop is probably already on Groomiest.

Groomiest lists 39,000+ US grooming businesses with reviews and online booking, so cat owners can find the one groomer in town who takes cats — and book the slot before they call. Claiming your listing is free — no monthly fee, no commission, and you keep 100% of every groom.

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